Oct 21, 2019  
2010 - 2011 Catalog of Courses 
    
2010 - 2011 Catalog of Courses [ARCHIVED CATALOG]

MK 374 - Global Marketing


Assessing global markets, comparing marketing systems; management of international marketing operations; focusing on distribution, promotional, and pricing problems faced by firms engaging in global trade.

Prerequisites: MK 350 

Credits: 3
Clock Hours - (Lect-Lab): (3-0)


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