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    Oct 04, 2024  
2019 - 2020 Catalog of Courses 
    
2019 - 2020 Catalog of Courses [ARCHIVED CATALOG]

BA 495 - Strategic Management Capstone


This course focuses on the coordination and integration of functional business areas into the competitive approach a company takes to achieve superior market performance. Content includes analyzing the effects of industry and competitive environments on the firm, determining the strategic basis upon which the firm should compete, and formulating and implementing action plans to enhance performance.

Credits: 3

Clock Hours - (Lect-Lab): (3-0)

Prerequisites: ACC 225  AND ACC 226  AND BA 260  AND BA 300  AND MK 350  

Class Level Restriction: Senior