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    Nov 23, 2024  
Draft Catalog 
    
Draft Catalog

MK 480 - Marketing Practicum


This course is a collaborative and experiential learning seminar in which students receive hands-on experience addressing a real-world marketing problem. Students will be required to utilize and apply the knowledge, skills, and tools learned as part of other marketing courses — as a result, students are expected to be familiar with foundational Marketing concepts before attempting this course.  

Credits: 3

Hours: 50 hours are the equivalent of one credit.

Prerequisites: MK 250  and (MK 385  or MK 486 )

Minimum Class Standing: Senior

Program Restriction: Must be a declared major or minor in Marketing.